When starting an e-commerce website, one of the biggest obstacles is getting those first sales. For direct marketing efforts, it appears that having good search engine rankings and using Pay-Per-Click advertising appears to be by far the most effective with email marketing showing well and growing. Custora, a customer acquisition platform, just released data taken […]
As a new year has begun it is only natural that we look at what we can improve in our lives and our businesses. This makes it a great time to evaluate your website and make some changes to improve in this new year of business. Whether it be tweaking a few small things, adding […]
Everyone knows the US economy is struggling – big time. As a result, many small businesses are finding it very hard to stay afloat. We’ve definitely felt the impact since most of our clients are those struggling small businesses – especially the start-ups. In these rough times, they are finding it harder and harder to […]