A while back Google made a call for “HTTPS everywhere”. They want the web to be a much more secure place. Anything you use on Google.com is done of HTTPS, meaning the page you are accessing is secure. Before this announcement, HTTPS (or having an SSL certificate) was used just on e-commerce sites or other […]
I have only had 1 client that ever said “I don’t want any more leads from my website.” We all want to build a bigger, stronger business and online is a key place to do so. The starting point of course is having our awesome San Diego web design company custom make a great website […]
For the first time ever, Google is announcing beforehand a major change in their algorithm and specifically what is going to change. In the past, they didn’t even announce it let alone say what was changing. That is how much impact this change in their algorithm is going to have on their search results. Google […]
When starting an e-commerce website, one of the biggest obstacles is getting those first sales. For direct marketing efforts, it appears that having good search engine rankings and using Pay-Per-Click advertising appears to be by far the most effective with email marketing showing well and growing. Custora, a customer acquisition platform, just released data taken […]
Google recently updated their search result algorithm which they do frequently. However, this update was a bit bigger than normal and has seemed to affect quite a few websites (11.8% according to Google). What changed? This update was intended to make corrections for sites that put extremely poor quality content on their websites. For sites […]
Matt Cutts, the best connection us web developers have to the insides of Google, recently posted a video about domain names in terms of SEO. Many companies face the decision to get a URL that is short, simple and easily brandable/usable or a domain that has targeted keywords in it to help with SEO. Keyword […]
When it comes to SEO, many of our clients don’t know what it takes to rank well. There are a ton of factors that Google uses to determine how it ranks websites from the content on your page to links from other websites to yours. The algorithm Google uses is always changing, almost weekly. So […]
With the continual changes in search, many people are noticing their site drop in the rankings and report losing ever important spots on results given to the user. These are things that one just can not afford when relying on their site to generate business and provide information critical to users. There is a way […]
Google is changing the way they do search and in turn websites will have to change with them (SEO) to stay on top. The new algorithm is rumored to present results based on each individuals personal browsing history. Before you say, “no problem people don’t log in anyway”, Google is going to do this for […]